#475 | What Would This Have Cost YOUR Family? ๐
Meet "David*", a successful marketing executive who spent 18 months researching estate planning attorneys.
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He had spreadsheets comparing fees. Bookmarked 47 law firm websites. Read every Google review twice. Called for "just one more quote" every few weeks.
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"๐ ๐ธ๐ข๐ฏ๐ต๐ฆ๐ฅ ๐ต๐ฐ ๐ฎ๐ข๐ฌ๐ฆ ๐ด๐ถ๐ณ๐ฆ ๐ ๐ง๐ฐ๐ถ๐ฏ๐ฅ ๐ต๐ฉ๐ฆ ๐ณ๐ช๐จ๐ฉ๐ต ๐ญ๐ข๐ธ๐บ๐ฆ๐ณ ๐ข๐ต ๐ต๐ฉ๐ฆ ๐ณ๐ช๐จ๐ฉ๐ต ๐ฑ๐ณ๐ช๐ค๐ฆ. ๐๐ฉ๐ฆ๐ณ๐ฆ'๐ด ๐ด๐ฐ ๐ฎ๐ถ๐ค๐ฉ ๐ข๐ต ๐ด๐ต๐ข๐ฌ๐ฆ, ๐บ๐ฐ๐ถ ๐ฌ๐ฏ๐ฐ๐ธ?"
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His partner would joke: "You research attorneys longer than we researched buying our house."
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Then David has a massive heart attack at 52.
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Now his accounts are frozen. The business David built is locked in legal limbo and losing value every day. His teenage kids' college funds are untouchable.
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๐๐น๐น ๐๐ต๐ผ๐๐ฒ ๐บ๐ผ๐ป๐๐ต๐ ๐ผ๐ณ "๐๐ต๐ผ๐ฝ๐ฝ๐ถ๐ป๐ด ๐ฎ๐ฟ๐ผ๐๐ป๐ฑ" ๐น๐ฒ๐ฑ ๐๐ผ ๐๐ฒ๐ฟ๐ผ ๐ฝ๐ฟ๐ผ๐๐ฒ๐ฐ๐๐ถ๐ผ๐ป ๐๐ต๐ฒ๐ป ๐ถ๐ ๐บ๐ฎ๐๐๐ฒ๐ฟ๐ฒ๐ฑ ๐บ๐ผ๐๐.
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โญThe attorney you hire matters. The cost is important. The right type of plan is essential. ๐๐ฆ๐ท๐ฆ๐ณ ๐ฎ๐ข๐ฌ๐ช๐ฏ๐จ ๐ข ๐ค๐ฉ๐ฐ๐ช๐ค๐ฆ? ๐๐ฐ ๐ฐ๐ฏ๐ฆ ๐ค๐ข๐ฏ ๐ข๐ง๐ง๐ฐ๐ณ๐ฅ ๐ต๐ฉ๐ข๐ต. โญ
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๐ฆ๐๐ผ๐ฝ ๐๐ต๐ผ๐ฝ๐ฝ๐ถ๐ป๐ด. ๐ฆ๐๐ฎ๐ฟ๐ ๐ฝ๐ฟ๐ผ๐๐ฒ๐ฐ๐๐ถ๐ป๐ด. โ๏ธ Because analysis paralysis isn't a strategy.
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